The break-even point is the sales volume where you stop losing money and start making it — total revenue exactly equals total cost. Enter your fixed costs, the price you sell each unit for, and what each unit costs you to make, and the tool shows how many units and how much revenue you need to get there.
Fill in the three fields to find your break-even point.
How it works
Each sale contributes price minus variable cost toward your fixed costs — this is the contribution margin per unit. Divide total fixed costs by that contribution and you get the number of units needed to cover everything: break-even units = fixed costs ÷ (price − variable cost).
Because you cannot sell part of a product, the exact figure is rounded up to the next whole unit — selling one fewer would leave you short. Break-even revenue is the exact units multiplied by price, and the contribution ratio shows what share of each sale is left over to cover fixed costs and, beyond break-even, become profit.
If the price does not exceed the variable cost, every sale loses money and no break-even point exists — the tool flags this rather than returning a nonsense number. Fixed costs of zero are allowed and simply give a break-even of zero units.
Practical examples
A market stall
Rent and licences cost 100,000 a month (fixed). Each item sells for 500 and costs 300 to buy in. Contribution is 200 per item, so you break even at 500 items and 250,000 in sales — everything above that is profit.
A subscription service
Fixed costs are 1,000 (hosting, tools). A plan sells for 35 with 10 of variable cost per customer. Contribution is 25, so you break even at 40 subscribers — a clear target for the sales team.
Testing a price rise
With fixed costs of 1,050, raising the price from 30 to 35 while variable cost stays at 10 lifts contribution from 20 to 25 and cuts the break-even from 53 to 42 units — showing how a small price change moves the target.
Frequently asked questions
What exactly is the break-even point?
It is the sales volume at which total revenue equals total cost, so profit is zero. Sell one unit more and you are in profit; one fewer and you are at a loss.
What counts as a fixed cost versus a variable cost?
Fixed costs stay the same regardless of how much you sell — rent, salaries, software, insurance. Variable costs rise with each unit — materials, packaging, per-sale fees, shipping. Getting this split right is what makes the result meaningful.
What is the contribution margin?
It is price minus variable cost — the amount each sale contributes toward fixed costs. Until fixed costs are covered it pays them down; after break-even, each unit’s contribution is pure profit.
Why is the unit figure rounded up?
You cannot sell a fraction of a product, and selling the rounded-down number would leave you just short of covering costs. Rounding up gives the first whole-unit level at which you are genuinely break-even or better.
What if the price is lower than the variable cost?
Then every sale deepens the loss and no volume can ever break even. The tool tells you this instead of showing a negative or infinite number — the fix is a higher price or a lower variable cost.
Should I use prices with or without VAT?
Use net (pre-VAT) figures throughout, since VAT is collected on behalf of the state and is not part of your revenue. Mixing gross and net values distorts the contribution margin.
Does break-even include my desired profit?
No — break-even is the zero-profit point. To hit a profit target, add that target to your fixed costs before calculating: the units then cover costs plus the profit you want.
How do I lower my break-even point?
Three levers: raise the price, cut the variable cost per unit, or reduce fixed costs. Each increases the contribution per sale or shrinks what must be covered, so fewer units are needed.
Is my data sent anywhere?
No. The calculation runs entirely in your browser; nothing you enter is uploaded or stored.
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